Apartment Investors Are Underwriting a Wage Growth Story That Does Not Exist.

LaughlinRE | Workforce Housing Analysis

June 8, 2026  |  Paul Laughlin, LaughlinRE LLC


The multifamily bull case has a structural problem. Rent growth, the engine of nearly every apartment deal underwritten between 2021 and 2023, requires either accelerating household formation or real wage gains for the renter cohort. Neither is materializing at the pace embedded in investor models.

According to the Federal Reserve Bank of Cleveland, cumulative real hourly wage gains for workers at the 25th percentile remain more than $0.60 below what pre-pandemic trends would have predicted through Q3 2025. Median workers tell the same story. Yet apartment investors, per CBRE's quarterly underwriting survey, continue to assume 2.8% to 3.3% annual rent growth over three-year hold periods. That gap between assumption and labor market reality is not a rounding error. It is the thesis.

Chart 1. Real Wage Growth vs. Median Asking Rent (Indexed, 2019 = 100)

Real Wage Growth Versus Median Asking Rent, 2019 to 2025Line chart indexed to 2019 equals 100. Median asking rent rose to 120 by 2022 and held near 116 in 2025, while 25th and 50th percentile real wages rose only to about 107 to 108, showing rent growth far outpacing renter wage growth. 95 100 105 110 115 120 125 130 2019 2020 2021 2022 2023 2024 2025 Median Asking Rent Median Wage (50th) 25th Pctile Wage
Sources: Federal Reserve Bank of Cleveland, CPS/BLS Usual Weekly Earnings; Realtor.com Rent Reports. Wages deflated using PCE. Rent indexed from Dec 2019 median asking rent.

The wedge between the navy line and the dashed lines is not recoverable through inflation alone. Sticky shelter costs in a flat-wage environment increase rent burden. They do not increase rent payment capacity. Harvard's Joint Center for Housing Studies documented this in detail: by 2023, a record 22.6 million renter households were cost-burdened, spending 30% or more of income on rent. Critically, the fastest-growing cost-burdened cohort is now middle-income renters earning $45,000 to $74,999 annually, up 4 percentage points in a single year.

Chart 2. Cost-Burdened Renter Households (Millions)

Cost-Burdened Renter Households in Millions, 2019 to 2023Stacked bar chart of moderately and severely cost-burdened renter households. Severely burdened households rose from 10.9 million in 2019 to 12.1 million in 2023, with total cost-burdened renters reaching a record level. 0M 5M 10M 15M 20M 25M 2019 2020 2021 2022 2023 Severely Burdened (>50%) Moderately Burdened (30-50%)
Source: Harvard Joint Center for Housing Studies, America's Rental Housing 2024; State of the Nation's Housing 2025. 2020 data omitted due to pandemic collection issues.

This is not simply an affordability story for low-income renters. It is a demand ceiling story for the asset class. When 41% of middle-income renter households are already cost-burdened, the marginal ability to absorb further rent increases is structurally constrained regardless of what CPI does.

Supply has made the problem worse. Developers added more multifamily units in 2024 and 2025 than at any point since the 1970s. The national vacancy rate reached 7.2% in early 2026, per Apartment List, more than two full percentage points above pre-pandemic norms. Sun Belt markets that led the investment frenzy are now absorbing the consequences: Austin rents down 5.1% year-over-year, Denver down 3.3%, Phoenix down 2.6%.

Chart 3. National Multifamily Vacancy Rate (%)

National Multifamily Vacancy Rate, 2019 to 2025Line chart of national apartment vacancy rate. Vacancy climbed from 4.7 percent in 2019 to 7.2 percent in 2025, more than two points above the pre-pandemic norm of about 4.9 percent. 3% 4% 5% 6% 7% 8% 9% 2019 2020 2021 2022 2023 2024 2025 Pre-Pandemic Norm ~4.9% Vacancy Rate Pre-Pandemic Norm
Sources: Apartment List National Rent Report (May 2026); CoStar/Apartments.com Q2 2025 Multifamily Report; Fannie Mae Multifamily Economic Commentary.

The underwriting record tells the rest of the story. At the peak of the cycle in 2021, apartment rents actually rose 17.8%, per Apartment List, validating aggressive models. Investors responded by locking in rent growth assumptions of 3.6% annually for forward-looking deals. What followed was three consecutive years of negative or near-zero national rent growth. CBRE's Q2 2025 survey shows investors have only modestly revised assumptions downward, to 2.8% for core assets and 3.3% for value-add.

Chart 4. Investor Rent Growth Assumptions vs. Actual National Rent Growth (%)

Investor Rent Growth Assumptions Versus Actual Rent Growth, 2021 to 2025Grouped bar chart comparing CBRE investor underwriting assumptions to actual national rent growth. Investors assumed roughly 2.8 to 3.6 percent annual rent growth while actual growth was negative in 2023 and 2024 and near zero in 2025. -3% 0% 3% 6% 9% 12% 15% 18% 2021 2022 2023 2024 2025 CBRE Investor Assumption Actual Rent Growth
Sources: CBRE Prime Multifamily Underwriting Survey (Q2 2025, Q4 2022); Apartment List National Rent Data; Realtor.com December 2025 Rent Report. 2021 actual reflects Apartment List full-year data.

The gray bars in 2023, 2024, and 2025 do not represent a bad year. They represent a structural misread of the renter cohort. Investors who underwrote deals in 2021 and 2022 using 3% to 5% annual rent growth assumptions compounded over a five-year hold are now sitting on NOI shortfalls that no cap rate recovery can fully offset.


The Honest Assessment

Apartment investors are not waiting for wage growth. They are using inflation as narrative cover for deals that required cap rate compression to pencil. The Federal Reserve's pause gives them a story. The income statement does not support it.

Real wage growth for the 25th and 50th percentile renter cohort remains more than $0.60 per hour below pre-pandemic trend lines. Vacancy is at a multi-decade high. Cost-burden rates are at record levels. And investors are still underwriting 2.8% to 3.3% annual rent growth into deals closing in 2026.

That is not optimism. That is a model that has not been updated to reflect the market it is pricing.

Paul Laughlin is the founder of LaughlinRE LLC, a Bentonville, Arkansas-based real estate advisory firm focused on multifamily acquisitions, distressed asset strategy, and portfolio analytics for family offices and middle-market investors.


Data sources: Federal Reserve Bank of Cleveland (Feb 2026); BLS Current Population Survey; Harvard JCHS America's Rental Housing 2024 and State of the Nation's Housing 2025; CBRE Prime Multifamily Underwriting Survey Q2 2025 and Q4 2022; Apartment List National Rent Report May 2026; CoStar/Apartments.com Q2 2025 Multifamily Rent Growth Report; Realtor.com December 2025 Rent Report; Fannie Mae Multifamily Economic Commentary January 2025.

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